As Belkin's line of cases and accessories became more fashion-focused, we began creating lookbooks to coincide with each new device launch. These lookbooks helped sales teams as well as the larger organization communicate and understand Belkin's people-inspired philosophy and get everyone excited for what to expect in the upcoming season.

From there we built toolkits, a collection of online, print and in-store assets for the company's regional teams and sales/retail channels to use. This established a consistent global look and feel for each new device launch.

CD: Rick Stoeker | ACD: David Slatoff/Tina Virani | AD: Mallory Teal/Lucky Diaz | CW: Amanda Burch

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